Position: Digital Marketing Executive
Location: Gurugram
Department: Marketing
Employment Type: Full-time
Qualifications: Graduate or any related field
Experience: 2+ years in digital marketing or a related role.
Key Roles and Responsibilities
- Strategize, execute, and scale high-performing Meta (Facebook/Instagram) and Google Ads campaigns tailored for lead generation and brand growth
- Oversee end-to-end social media management—curate, schedule, and optimize content that builds brand authority and drives audience engagement
- Lead SEO efforts—conduct keyword research, optimize website content, and implement link-building strategies to boost organic visibility.
- Drive qualified traffic through organic and paid funnels, leveraging innovative growth hacks and audience insights.
- Implement A/B testing for creatives, copy, targeting, and landing pages to constantly improve ROI and user experience.
- Monitor and analyze performance metrics using tools like Google Analytics, Meta Business Suite, Tag Manager, etc, transforming data into actionable insights
- Collaborate cross-functionally with content creators, designers, and developers to craft high-converting campaigns.
- Stay ahead of the curve with the latest trends, platform updates, and digital innovations to ensure a competitive edge. Prepare crisp performance dashboards, reports, and strategic inputs for management reviews.
Knowledge & Skills
- Proficiency in Google Ads, Facebook Ads, SEO tools, and Google Analytics.
- Good understanding of online marketing channels and strategies.
- Basic content creation skills (e.g., Canva, copywriting).
Attitude & Others
- Adaptive to challenging environment.
- Proactive, results-oriented, and organized.
- Willingness to collaborate and coordinate with different departments and team members
Perks
- Young and vibrant team.
- Fast-paced growth culture.
- Networking opportunities.
- Professional growth and recognition.
About Us
For more information about Mikky Publication Services Pvt Ltd, please visit: https://www.mikkypub.com/